In the Internet marketing world it can be frustrating to hear so many new acronyms. This is why Adeo put together a list of Internet marketing acronym to help and guide you to better understand.
Here is our list of Web Acronym this list will continue to grow over time.
AJ - Ask Jeeves - Better know as ask.com, one of the other search engine out of the United Kingdom started in 1996.
AOL - America Online - Media company operated by Time Warner.
ASP - Application Service Provider
AV - AltaVista - Was once one of the most popular search engines before Google. Launched 15 December 1995
B2B - Business to Business - Business two Business, described as doing business between two businesses.
B2C - Business to Consumer - Businesses serving the end consumers
CPA - Cost Per Action - Publisher is paid for actions that occur on site as a direct result of the advertising.
CPC - Cost Per Click - The amount that the advertiser will pay for each click on an advertisement displayed on a web page.
CPS - Cost Per Sale -
CTR - Click-Through Rate
DH - Direct Hit
FFA - Free-For-All Link List
HB - HotBot
IM - Instant Messaging
INK - Inktomi
LS - LookSmart
MSN - Microsoft Network - Formerly called MSN Messenger. This client application is used for instant messaging.
NSI - Network Solutions
PFI - Pay For Inclusion
PFP - Pay For Performance
PPC - Pay Per Click - A form of advertising were the advertisers pay for click-throughs to their website.
PPCSE - Pay Per Click Search Engine
PPL - Pay Per Lead
PPS - Pay Per Sale
PV - Page View - Page impression or page view, is a request to load a single web page.
RON - Run Of Network
ROS - Run Of Site
SEO - Search Engine Optimization - A techniques to improve a web site's ranking in the search engines.
SERP - Search Engine Results Page - The listing of web pages that is returned by a search engine for a keyword query.
SEP - Search Engine Positioning - It the result of a keyword query as a Postition.
UV - Unique Visitor -
WWW - World Wide Web -
Y! - Yahoo!
